Marketing

Designed to deliver an astounding 1.2 billion media impressions, our media plan includes a variety of global partners that reinforce our brand’s industry-leading position. Through exclusive branding and strategic content integration, our partnerships with The Wall Street Journal, The New York Times, Architectural Digest and others showcase our listings to a broad audience of qualified consumers. Our Pan-Asian partners such as Caimeiju and Hong Kong Tatler help to extend our reach in the increasingly important Asian markets. Regionally, we will deliver more than ever through targeted print and online advertising including banner ads, our social media presence, search engine marketing and prominent real estate portals like Trulia, Realtor and Zillow. Our public relations initiative will generate still more exposure for the properties we represent. Through unique relationships with iconic media brands, a commitment to attaining maximum exposure and unsurpassed global reach, our brand is well positioned to achieve great heights.

Marketing Strategy

Buying and Selling Process